Mercury outboard motors have a great reputation and Mercury outboard parts are found worldwide

Mercury outboard motors have been around almost as long as the Evinrude and Johnson.

Carl Kiekhaefer was a young engineer fresh out of college. With financial help from his father, he bought a dying outboard motor manufacturing company in Cedarburg, Wisconsin.

While he never intended to get into the outboard business, included in the assets of the company were 300 defective outboards that had been rejected by a large mail order retailer.

Carl needed cash to keep his new business running, so with a small crew, he rebuilt the motors and sold them back to the mail order company. The engines performed so well that the buyer placed an order for more. Soon a second firm asked him to design and build an alternate-firing twin cylinder model. The Kiekhaefer Corporation was in business.

Outboards weren't new in 1940. Unfortunately, they weren't reliable either. Working on his own designs for his fledgling outboard motor business, Carl Kiekhaefer developed features for quick, powerful, dependable boating power: a rubber water pump rotor that tolerates sand, silt, and vegetation; a one-piece streamline housing that protects drive shaft, waterline and exhaust from exposure to the elements; and a reed valve induction system. All were part of a new vision for outboards. He called them Mercury, after the fleet-footed messenger of the Roman gods.

After the war, times were changing. With more money and more leisure time, tens of thousands of families were discovering boating. Water skiing, once deemed a pastime for daredevils, became a popular family sport, and one that required even greater horsepower.

Today Mercury outboard motors, horsepower for horsepower, usually put out 10 per cent more torque than the same horsepower outboards offered by other manufacturers. Kiekhaefer anticipated the boom in recreational boating and the increasing demand for larger and more powerful outboard motors.

It is one of the world's most popular outboard boat motors. Mercury outboard parts are available worldwide.

Outboard parts are interchangeable between Mercury and Mariner outboard motors.

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